In part 1 of What SEO/SEM Professionals Should Know About Website Usability , usability experts Peter Morville and Susan Weinschenk answered the question, “What should SEO professionals know about usability?” For this installment, website usability guru Jakob Nielsen and Kim Krause Berg share their observations and perspectives. Enjoy! Jakob Nielsen’s formula for website success “The …

Complete SEO process automation is impossible, that’s for sure. Some people also think that all SEO tools are evil too. We’ve recently had a heated discussion over here if SEOs need to use tools at all. The points are as follows (for the record: I disagree with the first one and let search engines take [...]

Many Webmasters are now incorporating Search Engine Optimization (SEO) strategies into their Web site to increase traffic to generate more business opportunities and profit.